This is post 3 of a series of 10, in a series detailing important aspects to hiring an architectural photographer while avoiding the most common pitfalls.
UNDERSTAND AND FORMULATE YOUR NEEDS.
It is advisable to sit down and think about what your needs are prior to discussing them with a photographer, in order to make them clear to the professionals you will be hiring. Think about the aesthetic/mood you are trying to achieve, the number of images you need, the way you envision your project to be shot, your budget and any other specific requirements you may have. Photographers should be able to help you uncover these needs by asking a series of increasingly pointed questions and come up with a tailored estimate that will cover all those needs. Once that discovery process is complete, the photographer will know exactly what those needs are. Remember that “understandings prevent misunderstandings” and ask your photographer to clarify anything that is unclear. Do not let technical terms and jargon confuse you.